NEWS RELEASE

                                                                                                

Contact:           Reva Mishkin, Marketing Coordinator

                       212.674.5580 Ext 21

                       rmishkin@HLBlighting.com

 

FOR IMMEDIATE RELEASE 17 February 2005

(Images available upon request)

ASSOCIATED PRESS

        

Associated Press, located in New York City , is a leading news agency worldwide. Horton Lees Brogden Lighting Design worked with architects previously with GHK Associates, now with Applied Design Initiative. At the start of the project, the owner requested a lighting control solution that would make the employees “stop complaining”. This direction mixed with moveable partitions and a constantly changing department size led us to consider a very flexible control solution. We had to be able to reconfigure the floor when the 2004 Summer Olympics were done and the Republican National Convention started.

We decided to use a digital control system with addressable dimming ballasts on the news floor. This interface has come to be known as DALI. Because of the ease of reconfiguring the zones of light, we felt it was the best answer for the problem presented to us. In the general office areas, the lighting fixtures were all indirect and supplied the general ambient lighting while task lights are used at the employee's discretion. Some of the other featured areas that HLB's scope included were a 60 foot diameter fake skylight in the middle of the news floor, 84,000 square foot floor plates, a conference center, boardroom, executive office suite, and a formal dining room.